Triangle Trip

Everyone’s offering Elite Qualifying Miles (EQM), what’s the point of airline status?

by on Mar.20, 2009, under Airlines

United announced that they will offer Elite Qualifying Miles (EQM) from today to June 15, 2009 (here’s the link to register). With this promotion, you can make Premier Executive on UAL with 5 coast-to-coast trips. United obviously did this promotion in response to American Airline’s recently EQM promotion (here’s the link to register). Had you gone with UAL’s previous offer of paying for EQM or miles to gets status (see my previous post blasting on UAL for being desperate), you’d feel like a total fool.

So … will ghetto Delta be the next airline to offer a similar promotion? Delta did a similar promotion in 2008. It would not surprise me to see them counter UAL and AA in the next day or two.

All airlines have depreciated their mileage programs and offering fast track to obtaining status. What’s the value of earning actual miles and having loyalty to an airline? Hence we recommend you book hotel points with your credit cards (see previous post) and choose the most efficient way to travel as status does not matter on US airlines. The entire industry is heading to a bail out like banks, Detroit, etc.

 
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19 comments for this entry:
  1. Everyone’s offering Elite Qualifying Miles… (Part 2) - Triangle Trip

    […] Captain G on Mar.20, 2009, under Airlines A follow up to my earlier post, Continental Airlines has succumbed to the pressure from United and American by offering double […]

  2. Banking Delta Miles with Delta Partners - Triangle Trip

    […] statusmonger on Apr.29, 2009, under Uncategorized Due to the double EQM promotion by United I have been banking United miles.  However, I’ve been keeping my Delta account active by […]

  3. United’s “Double your miles, all summer long” promotion is another marketing scam - Triangle Trip

    […] to another airline.  On surface, the double miles promotion seems like a sweet deal following the Double & Triple EQM offer. The double miles offer allows you to earn double miles on flights between June 15, 2009 to […]

  4. United Premier status expires in January vs February - Triangle Trip

    […] Captain G on Jul.06, 2009, under Airlines Lured back from United’s EQM offer, I made Premier in May and finally received the Premier membership kit last week.  As part of EQM, […]

  5. United posted EQM to my account in three weeks! - Triangle Trip

    […] Captain G on Jul.11, 2009, under Airlines United has quickly follow through with its EQM offer (see original post) by applying my double and triple Elite Qualifying Miles to my Mileage Plus account in less than […]

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